From Failed £35M Exit to 50% YoY Growth: An Inside Look at the Deliberate Rebuild of Trinnovo Group with Ashley Lawrence

In this episode, I sit down with Ashley Lawrence, founder and CEO of Trinnovo Group, to unpack one of the most raw and honest rebuilds you'll hear in recruitment.

In 2022, Ash had built a £20M fee business across three brands with a £35M PE offer on the table one week from close, the deal collapsed.

What followed was a complete reset. Ash stepped back in as CEO, sold BioTalent, rebuilt the leadership team from scratch, and made a series of deliberate decisions across culture, systems, product and strategy that drove 40-50% YoY growth and repositioned Trinnovo as a genuinely PE-ready business.

You can connect with Ashley here: https://www.linkedin.com/in/ashleylawrencetg/

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Watch the episode on YouTube: https://youtu.be/oqeSqiPSgOU

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Get in touch with me:

Linkedin: https://www.linkedin.com/in/hishemazzouz/

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